Here are the 7 core steps that make up the simple, effective, and affordable Duct Tape Marketing System. Businesses that appreciate and implement this. The small business marketing classic is totally revised and updated. I have been using a new tool to create, edit and convert PDF files and I can't say enough good things about it. The software is called ScanSoft PDF Coverter.
|Language:||English, Spanish, German|
|Distribution:||Free* [*Registration needed]|
Editorial Reviews. About the Author. John Jantsch is the creator of the Duct Tape Marketing System. For more than twenty years he has coached and consulted. the marketing hourglass in order to make your marketing more effective. Sincerely,. - John Jantsch. Duct Tape Marketing. 2. The Duct Tape Marketing. Duct Tape Marketing — Book Notes. Introduction. Every business is actually a marketing business. Marketing is an all-encompassing outlook that must inform.
So are the ideas in this book.
For all those who wonder why John Jantsch has become the leading advisor and coach to small businesses everywhere, Duct Tape Marketing is the answer. I have never read a business book that is as packed with hands-on, actionable information as this one. Duct Tape Marketing should be required reading for anyone who is building a business, or thinking about it. Duct Tape Marketing is a worthy addition to the growing library of how-to books on small business marketing — concise, clear, practical, and packed with great ideas to boost your bottom line.
With the world suffering from depleted reserves of trust, a business that sells plenty of it every day tends to create the most value. The great thing about trust as a product feature is that it delivers exceptional returns.
With this book, John Jantsch has zeroed in on exactly what small businesses need to sell every day, every hour. John Jantsch has provided small businesses with the perfect perspective for maximizing all marketing activities — offline and on.
Jantsch has the plan to help you thrive in the world of business today. Read it, all your competitors will. Duct Tape Marketing is a great read for anyone in business.
It has fresh ideas laid out in a practical and useable way. I highly recommend this book for growing any business.
A Signature Brand Audit is a free 30 minute session with an Authorized Duct Tape Marketing Consultant to review your existing marketing, give you a quick snapshot on the effectiveness of your web site and suggest several ways to make improvements right now. Through simple videos and workbooks, you will be hooked on marketing and fall in love with your business again.
Tiered , , series lessons and tasks - jump in and complete the most important tasks first and then complete more advanced tasks as you move through the system.
The course also includes over 50 worksheets that you can complete in downloadable PDF form or online form tool that emails your content to you. Talking Logo Worksheet — what do you do for a living? Marketing Hourglass — how do people get to know, like, trust, try, download, repeat and refer you?
Case Statement Worksheet — why would someone choose your business? Marketing Channels Worksheet — which channels make the most sense for growth?
We've married knowledge with a software tool that records every task you complete, keeps you on track, helps you automate and manage many of your marketing projects, and produces monthly reports tracking your growth. Click below to have a look at sample reports. SEO report card — including an SEO score, rank analysis, link building, on-site analysis, website accessibility, trust metrics and current indexing Social Report card — including a social score, Facebook analysis, Twitter analysis, and LinkedIn analysis Analytics summary — including traffic overview, channel overview, popular pages device overview, organic traffic analysis, and social media traffic analysis 3 Accountability Pairing As part of the program, you have the option to be matched with another participant to help hold you accountable.
Participants are screened and matched based on things like location, industry and business size. This feature alone may allow you get more out of this course than any you have joined.
Look for special guest appearances from outside experts too. It really is a complete resource for any small business owner.